27 January 2009

Mountain Dew

It's funny how we say things without thinking. How words, jargon, and brand names take on a meaning that is completely unrelated to what it should actually be?

Take Mountain Dew, for instance. What first came to mind? Neon green soda? Low sperm count? Hyper-caffeinated-stay-awake-all-night-totally-artificial beverage?

What probably didn't come to mind was a crisp, lush mountain. A mountain like you'd see in "The Sound of Music", covered with daisies and fresh grass, pine trees springing up, and a morning layer of dew drops.

Mountain Dew, huh?

2 comments:

Jeremy said...
This comment has been removed by the author.
Jeremy said...

Do you know the song "mountain dew". It's an old bluegrass song about moonshine. I think that might be where the name debuted in the beverage world.